Vision
Each vision is meant to resonate with the channel's target audience - young Filipinos - and to contribute to a more informed, proactive, and engaged society.
Educate and entertain. At the Backdoor aims to be a dynamic educational resource that puts learning in a more casual setting. With the right guests, we can break down complex, relevant issues into digestible content, using a mix of storytelling, interviews, and engaging visuals. By doing so, it will cater to a young, proactive audience, eager to understand and discuss the nuances of Filipino society.
Inspire out of the box thinking. We hope to challenge conventional perspectives, encouraging viewers to think critically about local issues. This can be done through interactive discussions and showcasing alternative viewpoints. This approach is designed to foster a community of young Filipinos who are not only well-informed but also innovative in their thinking.
Influence positive change. At the Backdoor aspires to be more than a channel; it aims to be a movement. By highlighting stories of change, acceptance, and social innovation, the channel will inspire its audience to take active roles in their communities. It can collaborate with NGOs, local leaders, and influencers to create campaigns and initiatives that drive real, tangible change in society.
Be a platform for informed opinions. The channel will serve as a safe, respectful forum for diverse opinions. It will invite guests to share their insights, thereby enriching the conversation. By doing this, At the Backdoor will not only reflect the diverse tapestry of Filipino society but also promote a culture of respect and understanding amidst diversity.
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